Employer Branding Campaign Video

NeonLogic created a new recruitment brand for NZ Bus with videos, photos, and taglines like "Get your career into gear" and "Keep your career moving." The ongoing campaign used radio, Spotify, bus shelters, bus backs, digital billboards, Facebook, Google Search, news media, direct mail, and TV ads, including content celebrating female bus drivers for International Women’s Day.

Date: 2019 / Client: NZ Bus / Role: Creative Director via Neon Logic /